A Recent Article Examining NIL’s Rise Left The Cavinder Twins “Disappointed And Disgusted”

Haley and Hanna Cavinder, known as the Cavinder twins, were former women’s basketball players at the University of Miami. They were “disappointed and disgusted” by an article that examined their ascent to fame during the name, image, and likeness period in college sports.

A Recent Article Examining NIL's Rise Left The Cavinder Twins "Disappointed And Disgusted"

A Recent Article Examining NIL's Rise Left The Cavinder Twins "Disappointed And Disgusted" - - the image is grabbed from video.

Haley and Hanna Cavinder, known as the Cavinder twins, were former women’s basketball players at the University of Miami. They were “disappointed and disgusted” by an article that examined their ascent to fame during the name, image, and likeness period in college sports.

In opposition to the article, which mainly focused on the twins’ physical appearance, Hanna Cavinder posted a statement on her Twitter account on Tuesday on behalf of herself and her sister.

“The interview for this article was obtained by a pretense that it would be written about life after NIL, why we didn’t take our fifth year, our passions, and business opportunities.”

“We were specifically told via the publication the context would be ‘to see the Cavinders as an essential story not only in the context of women’s college sports but new media culture and business. …’

“The subsequent article not only demeaned our athletic achievements and business accomplishments it furthered the narrative that hard-working, creative, and driven women can only do well if they are deemed attractive. … We are both disappointed and disgusted by this journalism practice and blatant sexist trope. We only wish to inspire young (women) to chase their dreams, work hard, dream big. Now we must also defend them against men that wish to sum their potential to physical appearance.”

Hanna Cavinder

The lengthy story, authored by Ethan Strauss for the online journal The Free Press, attempts to analyze the emergence of the Cavinders. The article was released Tuesday for the newsletter, which is not connected to the USA TODAY Network’s Detroit Free Press.

“We discussed with our team and met the media opportunity openly after reviewing intentions.”

“Haley and I welcomed this man into our home. He followed us throughout the entire weekend asking us questions and understanding what goes on in our daily lives. After the weekend we had a sit-down interview in our kitchen for over an hour and was only asked one question about our ‘physical looks.'” 

Hanna Cavinder

Throwback about Cavinder Twins

In the NIL period of the NCAA, the Cavinders were pioneers. After transferring from Fresno State, they began their studies at Miami in April 2022. Haley averaged 12.2 points per game and was the Hurricanes’ starting guard as they rolled to a historic season. Hanna, a guard as well, was a reserve and averaged 3.8 points a contest. Miami reached the NCAA tournament’s women’s Elite Eight for the first time this year.

The sisters moved to Miami in search of a more comprehensive platform while on pace to make $1 million in NIL money. On Instagram, they each have 1.3 million followers, and their joint TikTok account has 4.5 million. On April 11, they made their departure from Miami’s women’s basketball team public.

The Cavinders signed sponsorship arrangements with Victoria’s Secret, Boost Mobile, Raising Cane’s, and the WWE when they were with the Hurricanes. They also announced a relationship with Betr Holdings, Inc., a business that professional boxer and social media star Jake Paul co-founded.

https://twitter.com/AndySwan/status/1668731021561413637?s=20

What does NIL mean?


Money can be made off of a collegiate athlete’s “name, image, and likeness,” (NIL) as the term literally says.

NIL grants athletes freedom of expression and publicity that was previously denied by the NCAA. Professional athletes are free to negotiate financial arrangements with brands in exchange for appearing in commercials and other promotional material.

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